My wife and her daughter went to Walgreen's this evening, and there was a display of pedometers for only a penny. The young lady working there said that sh wasn't sure exactly what it all was, but she thought that at the register they could ring it up and you get it free.
The lady at the register didn't know what they were, what it was all about - apparently it was a brand new thing. But the other girl showed her a code to scan, and sure enough, they were all free.
It's a very simple step counter - the really cheap kind, but it also comes with a free "backpack". One of the nylon bags with drawstrings.
Anyway, just wanted to share.
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